Sometimes good things happen when we outside our comfort zone. As we follow the story of Basic Naturals, we discover this is the creation story of a certain local natural skincare line. This is the story of how the search for a natural cure for eczema created Basic Naturals Skincare. It all began with Skin Repair; the product that became the foundation for the company Basic Naturals. Offering a line of natural eco-friendly skincare products, Basic Naturals is based in Connecticut, USA. This is the story of how it all started.
In 2009, while travelling, Yaniv, the founder of www.Basic-Naturals.com, touched a prickly pear (cactus fruit). The story goes that on a long bike ride he stopped to forage for something that would help him rehydrate in the heat. He found a fruit he recognized, the prickly pear cactus fruit, also known as the Sabra fruit. He picked one and bravely attempted to peel it with the tools he found. But rocks could not fully protect him from the prickers, and many got stuck in his skin, leaving behind almost invisible pricker heads.
After some time, he developed a serious and painful case of eczema. His dermatologist prescribed only cortisone cream (a steroid with potentially serious long term use side effects). He insisted on finding a natural alternative. His painful experience and passion for a healthy lifestyle leading him to find a natural cure for eczema.
After four years of research and testing natural products on the market, he created Basic Naturals’ first product. This product was Skin Repair – Calendula Salve. He couldn’t believe it! Using Skin Repair daily healed his outbreak and kept further eczemic eruptions at bay. The salve quickly became a staple for his young family. They found it healing for not only eczema, but also for diaper rash, cuts, scrapes, bumps, burns, bug bites, razor burn and even dry chapped skin- it worked!
Knowing the ingredients come from safe and natural sources meant they were safe for the whole family. Clean beauty! Quickly, word spread through friends, family and co-workers that Yaniv had healed his hands and many wanted to try his formula for their skin ailments. Looking back now, it is amazing to think how quickly Basic Naturals Skincare became a business, and a full line of skincare products. By applying the same principles of minimalism, efficacy, naturalism, conservation and skin-barrier protection, Basic Naturals powered forward to create products that provide healing from head to toe. And that is how the search for a natural cure for eczema created Basic Naturals Skincare.
All of Basic Naturals’ Skincare products are alcohol-free, naturally preserved, free from artificial fragrances, non-GMO, organic, and skin barrier protecting. For more information visit Basic Naturals Skincare.